Original Release Date: 6/15/2020
What is PII?
According to the National Institute of Standards and Technology (NIST), Personally Identifiable Information (PII) is defined as any information about an individual, including:
(1) any information that can be used to distinguish or trace an individual's identity, such as name, Social Security number, date and place of birth, mother's maiden name, or biometric records; and
(2) any other information that is linked or linkable to an individual, such as medical, educational, financial, and employment information.
A subset of PII is Sensitive Personally Identifiable Information (SPII), which if lost, compromised, or disclosed without authorization, could result in substantial harm, embarrassment, inconvenience, or unfairness to an individual.
PII Compromise, Identity Theft, and Fraud
PII may be accessed and stolen without your knowledge or permission. The majority of data breaches involve the loss, theft, or compromise of PII, especially Social Security numbers. Thousands of data breaches occur each year, executed via phishing attacks, impersonation scams, credential-stuffing attacks, brute-force attempts, malware attacks, and other methods in order to compromise vulnerable systems and networks. If a breach occurred today and your PII was compromised, it could be sold or used right away, tomorrow, next month, or years later. Compromised PII can be used or sold for identity theft schemes and other fraudulent activities, such as draining your bank account, running up charges on your credit cards, opening new accounts, and filing a tax refund in your name to steal your refund. Threat actors can also use compromised PII in social engineering attempts via phishing emails, vishing, smishing, compromised websites, and social media scams in order to steal additional PII or bank account information, access computer networks and resources, and perform further cyber-attacks.
Recommendations
The NJCCIC recommends the following to protect PII:
Consider placing a credit freeze your credit profile, which restricts access to your credit report and prevents anyone from opening a new credit account using your information. A credit freeze does not affect your credit score, prevent you from getting a free annual credit report, or prevent fraudulent transactions on existing accounts.
If freezing your credit is not an option at this time, contact the national credit bureaus (via the contact information above) and request a free fraud alert to be placed on your credit file. These alerts notify you of suspicious activity when new credit accounts are opened in your name or changes are made to existing accounts. Fraud alerts do not prevent fraudulent transactions to existing accounts, so it is important to continue to monitor your accounts for suspicious activity.
In addition, individuals are reminded to:
If your PII has been compromised and/or identity theft has occurred, please take the following steps:
Reporting
PII compromise and identity theft may be reported via the following:
Additional Resources